This noncompetitive classic car show is a relaxed, fun, family friendly event you don’t want to miss! The Annual Florence Merchants Car Show, one of southern Colorado’s favorite car, truck and hot rod shows, has become a tradition on Main Street in Florence, Colorado. Started in 2002, this showcase of cars has grown from 11 cars to over 400! Everything from classic cars to trucks, custom vehicles and hot rods are available for your viewing pleasure.

Historic Main Street in Florence will be closed off on May 21, 2023, from 9am to 3pm, for the 21st anniversary of this event. While browsing the cars, visit the local Florence businesses that host car collectors, car lovers and their families.

This one day event is a great opportunity to shop in the antique capital of Colorado. Enjoy the local Pioneer Museum, art galleries, and variety of local restaurants, cafes, and bars. Sample the cuisine at the food trucks and listen to Tommy and the Cruisers band that will be playing during the event. And don’t forget to enter the drawings for door prizes and cash!

Admission is free to the public. Enjoy all that downtown Florence has to offer while getting your fill of beautifully restored and customized cars!